Alicia Sher, CFP^®

As a Partner at Bluerock Wealth Management, Alicia Sher is focused on providing a high level of service, developing long-lasting relationships, and continuously building her knowledge of the wealth management industry to guide clients in making good financial decisions.

“I think the art of listening is an underrated skill, yet it’s one of the most valuable tools in this industry to build trust and connect with clients. It is one thing to hear someone, but to truly listen enables you to understand the individual’s underlying needs and wants.”

A magna cum laude graduate with a bachelor’s degree in finance from the University of South Florida, Alicia also has the CERTIFIED FINANCIAL PLANNER^® designation.

Alicia lives in Roswell, Georgia, with her husband and son. She enjoys traveling, running, and hiking with her family and visiting relatives in Florida and Alabama. She has her black belt in Taido karate, along with her son. Alicia is an active member and volunteer of her synagogue in Roswell. Stop by her office if you’re in need of a treat — she is a self-professed chocolate and coffee addict!